In February 1966, legendary hippie promoter Chet Helms formally founded Family Dog Productions to begin promoting concerts at The Fillmore Auditorium, alternating weekends with another young promoter, Bill Graham. As the concerts became more popular, inevitable "conflicts" arose between the two promoters. Within a few months Helms secured the permits necessary to host events at the Avalon Ballroom, an old dancehall at 1268 Sutter Street, on the corner of Sutter and Van Ness
To promote their concerts, Family Dog published a series of innovative psychedelic posters, handbills and other ephemera, created by a group of prominent young San Francisco artists including Alton Kelley and Stanley Mouse, Rick Griffin, Steve Renick and Victor Moscoso.
This is a poster for one of the Avalon Ballroom concerts by famous artist Robert Fried, featuring The Miller Blues Band, that took place on 1967. The poster is printed on sturdy, durable wood that comes ready to hang, guaranteed to stand out wherever you decide to place it.
*Each sign is handcrafted individually, so keep in mind that the final result may vary slightly.